Tubi Adds 2 Scripted Originals Aimed At Gen Z, Sets Apple Formula 1 Team-Up

Tubi, the Fox Corp. streaming service, has announced the addition of two scripted original series aimed at Gen Z audiences during its NewFronts presentation to ad buyers in New York. The new series are titled "Game On" and "Remember Me." These initiatives are part of Tubi's strategy to attract younger viewers and expand its content offerings. In addition to the scripted originals, Tubi has established a partnership with Apple for a unique venture involving Formula 1. This collaboration will see Tubi offering live Formula 1 "altcasts" during the 2026 Formula 1 season. The altcasts will be available for free and will feature commentary and insights from top creators who are experts in racing. This move is part of Tubi's efforts to engage new advertisers and enhance its live sports programming. The announcements reflect Tubi's commitment to diversifying its content and appealing to a younger demographic, particularly Gen Z. By introducing original scripted series and innovative live sports content, Tubi aims to strengthen its position in the competitive streaming landscape. The partnership with Apple also highlights Tubi's focus on leveraging collaborations to enhance viewer experience and attract a broader audience.