‘Kids can’t buy them anywhere’: how Pokémon cards became a stock market for millennials

The Guardian12/8/2025 • Last cited 12/14/2025

Summary

The resale market for Pokémon cards has surged, making it increasingly difficult for children to purchase new cards, as noted by The Guardian. The latest set, Phantasmal Flames, features cards that are already valued at hundreds of pounds before their official release.

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Lindy Score Breakdown

35
Age (0-35)
38 days
4
Velocity (0-40)
1 source (low traction)
8
Tier (0-10)
The Guardian
0
Breadth (0-15)
1 unique
Total Score47/100

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Score BreakdownRisk 35

Source Reputation: Moderate trust (8/20 pts)
Consensus: Single source - no independent confirmation yet
Age: 38 days - proven survivor

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