Experian to acquire mortgage shopping platform Own Up
Housing Wire • 2/3/2026
Summary
Experian has reached an agreement to acquire the mortgage shopping platform Own Up. The acquisition aims to integrate homebuying guidance and loan options into Experian's ecosystem.
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Lindy Score Breakdown (V4.2)
13d
Age
1
Sources
from cluster
321
Hours Since Seen
Final Score0/100
CategoryAntiLindy
StatusArchived
Recency Multiplier1% (0.5^321/48)
Hero EligibleNo
Score is 0 because recency decay (0.5^321/48 = 0.009702) reduced it below 0.5
Score BreakdownRisk 50
Source Reputation: Low-trust source (4/20 pts)
Consensus: Single source - no independent confirmation yet
Age: 13 days - proven survivor
Stories gain Lindy status through source reputation, network consensus, and time survival.
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