The Verge • 8/2/2026

Illustrators have raised concerns about generative artificial intelligence startups using their work without permission, equating it to theft. In response, some proponents of generative AI argue that this practice is essential for technological advancement, leading to legal disputes. This situation has prompted the emergence of new AI startups like Pippa, which claim to offer more ethical services compared to their competitors. Pippa's primary product consists of short user-generated video clips.
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