Upfronts 2026 Offer An Anxious Industry A Chance To Tune In For A Repeat; Here’s The Lineup & Schedule

Deadline5/8/2026 – 5/9/2026

Summary

The annual upfronts in New York will take place over three days, from Monday morning to Wednesday night. Eight companies will present to advertisers in various theaters across Manhattan. NBCUniversal is among the participants, inviting advertisers to engage in a familiar setting.

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Lindy Score Breakdown (V4.2)

5d
Age
1
Sources
from cluster
110
Hours Since Seen
Final Score3/100
CategoryAntiLindy
StatusActive
Recency Multiplier20% (0.5^110/48)
Hero EligibleYes

Score BreakdownRisk 50

Source Reputation: Low-trust source (6/20 pts)
Consensus: Single source - no independent confirmation yet
Age: 5 days - proven survivor

Stories gain Lindy status through source reputation, network consensus, and time survival.

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