Bad Bunny Inks Deal With iHeartMedia for Podcasts Hosted by Latino Athletes (EXCLUSIVE)
Variety • 2/5/2026
Summary
Bad Bunny is entering the podcast industry through a partnership between Rimas Sports, his sports management and brand alliance agency, and iHeartMedia. This collaboration aims to produce original podcasts and content for My Cultura, iHeart’s podcast network focused on Latino voices and stories. The first podcast under this agreement is set to debut early.
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Lindy Score Breakdown (V4.2)
12d
Age
1
Sources
from cluster
282
Hours Since Seen
Final Score0/100
CategoryAntiLindy
StatusArchived
Recency Multiplier2% (0.5^282/48)
Hero EligibleNo
Score is 0 because recency decay (0.5^282/48 = 0.017039) reduced it below 0.5
Score BreakdownRisk 50
Source Reputation: Low-trust source (6/20 pts)
Consensus: Single source - no independent confirmation yet
Age: 11 days - proven survivor
Stories gain Lindy status through source reputation, network consensus, and time survival.
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